Corporate Partnerships Manager
What is a Corporate Partnerships Manager?
A Corporate Partnerships Manager is someone who establishes and manages partnerships between a company and other organizations to achieve mutual benefits.
What does a Corporate Partnerships Manager do?
Usually, a Corporate Partnerships Manager does the following:
- Identifies potential corporate partners and builds relationships with them.
- Negotiates partnership agreements and ensures they align with both organizations' goals.
- Manages and maintains existing partnerships, including regular communication and reporting.
- Collaborates with internal teams to develop innovative partnership strategies.
- Manages budgets and evaluates the success of partnerships.
What does the day-to-day life of a Corporate Partnerships Manager look like?
A Corporate Partnerships Manager typically works between 9am and 5pm, Monday to Friday. However, some flexibility might be required to attend meetings or events outside normal working hours.
On a daily basis, a Corporate Partnerships Manager might:
- Research and identify potential partners.
- Contact potential partners and arrange meetings or calls to discuss partnership opportunities.
- Collaborate with internal teams to design partnership proposals.
- Attend meetings with existing partners to discuss ongoing projects.
- Evaluate the impact of partnerships through data analysis and reporting.
Where does a Corporate Partnerships Manager work?
A Corporate Partnerships Manager can work in various industries, including non-profit organizations, charities, sports clubs, or commercial companies.
They can be based in an office environment, but the role may also involve attending external meetings or events.
In larger organizations, there might be a dedicated partnerships team, while in smaller organizations, the responsibilities might be covered by one person.
What tools/software/hardware does a Corporate Partnerships Manager use?
A Corporate Partnerships Manager may use various tools and software, including:
- Customer Relationship Management (CRM) software: This helps manage and track partner interactions and collaborations. Popular examples include Salesforce, HubSpot, or Microsoft Dynamics 365.
- Collaboration tools: These help facilitate communication and project management within the partnerships team or with external partners. Examples include Slack, Trello, or Asana.
- Microsoft Office: Tools such as Word, Excel, and PowerPoint are commonly used for preparing proposals, reports, and presentations.
What do I need to become a Corporate Partnerships Manager?
There are different paths to becoming a Corporate Partnerships Manager, including:
- Bachelor's degree: A degree in business, marketing, communications, or a related field can provide a strong foundation for this role.
- Relevant work experience: Some employers may require previous experience in sales, business development, or account management.
- Networking and relationship-building skills: Developing and maintaining partnerships requires excellent communication and interpersonal skills.
- Analytical and strategic thinking: Being able to analyze data, identify trends, and develop effective partnership strategies is important.
What career paths are available?
There are several career paths available to you as a Corporate Partnerships Manager, including:
- Senior Corporate Partnerships Manager: As you gain more experience and expertise, you can progress to a senior level, leading a team or overseeing larger partnerships.
- Head of Partnerships: This role involves managing the overall partnerships strategy and leading a team of Corporate Partnerships Managers.
- Business Development Manager: With your skills in building relationships and securing partnerships, you could transition into a broader business development role within an organization.
What jobs are similar to a Corporate Partnerships Manager?
- Account Manager: This role involves managing relationships with clients or customers, similar to how a Corporate Partnerships Manager manages partnerships.
- Sales Manager: While sales focuses on individual transactions, a Corporate Partnerships Manager aims for long-term partnerships. However, both roles involve building relationships and securing deals.
- Fundraising Manager: In the non-profit sector, a Fundraising Manager establishes partnerships and secures financial support from individuals or businesses. This requires similar skills in relationship-building and negotiation.
What made you want to become a Corporate Partnerships Manager?
How did you get your first Corporate Partnerships Manager job?
What was the one thing that surprised you the most about being a Corporate Partnerships Manager?
Are you a Corporate Partnerships Manager? We want you to share your experiences with those looking to start or change their careers to Corporate Partnerships Manager. If you're interested, contact us at mail@calumchilds.com.